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All Posts By

Michael Fazio

Mar 25 2018

Johnson & Johnson Vision – Reward for Performance Growth Program

By Michael Fazio Special Offers
Newly acquired stores must be emailed to memberservices@snappgroup.org  to have them included in the Johnson & Johnson Vision Reward for Performance Growth Program.  Only upon date of notification can we…
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Jan 09 2018

HR & Payroll Support Powered by AmCheck

By Michael Fazio Sponsors
iSolved is your total human capital management system. Click here to watch a 49 second video overview of iSolved.  Click here to see how the program works. Contact Deen Gumerson at 702.565.4110…
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Jan 07 2018

First Data – Wholesale Credit Card Processing & Business Solutions

By Michael Fazio Special Offers, Sponsors
  There have been some big changes at First Data that we wanted to make you aware of, as they come with some exciting opportunities to help Pearle operators grow.…
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Sales Management Idea of the Week

Benchmarking

Most optical sales incentive programs involve either set production benchmarks or the achievement of target percentages of total items or services sold.

Production benchmarks generally account for unexpectedly low volume days, while target percentages usually include a minimum production safeguard to ensure bonuses are paid only after the office reaches a certain profit level.

For example, an operator may see an opportunity in AR sales and offers the staff $50 whenever at least 10 coatings are sold.  Another practitioner may simply offer a bonus whenever 50% of the total spectacle sales includes an AR coating.   Either program illustrates an effective benchmarking system.

Business Building Idea of the Week

Senior centers, assisted living facilities, and retirement homes are places where you can speak and provide practical health information on cataracts, glaucoma, and other common age-related eye complications that senior patients experience.

Creating an outreach program with the senior audience will again get you further involved with your local community, and help create brand awareness for an audience who isn’t online or as tech-savvy as most other generations.

SNAPP Thought of the Week

“When the winds of change blow, some build walls and others build windmills.”

Chinese Proverb

 

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