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May 21 2019
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Atlantis Scleral Lens Webinar

By SNAPP GROUP | News | No Comments
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May 08 2019
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Steve Wonder – SNAPP 2019 New Orleans

By SNAPP GROUP | News | No Comments
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In The News

  • SNAPP Insider February 2023

  • SNAPP Insider January 2023

  • SNAPP Insider December 2022

  • Condensed and Updated MiSight® Certification Video created for SNAPP

  • SNAPP Insider November 2022

  • SNAPP Insider Ocotber 2022

  • SNAPP Insider September 2022

  • SNAPP Insider August 2022

  • Get Healthy USA

  • SNAPP Insider July 2022



 

Sales Management Idea of the Week

Benchmarking

Most optical sales incentive programs involve either set production benchmarks or the achievement of target percentages of total items or services sold.

Production benchmarks generally account for unexpectedly low volume days, while target percentages usually include a minimum production safeguard to ensure bonuses are paid only after the office reaches a certain profit level.

For example, an operator may see an opportunity in AR sales and offers the staff $50 whenever at least 10 coatings are sold.  Another practitioner may simply offer a bonus whenever 50% of the total spectacle sales includes an AR coating.   Either program illustrates an effective benchmarking system.

Business Building Idea of the Week

Senior centers, assisted living facilities, and retirement homes are places where you can speak and provide practical health information on cataracts, glaucoma, and other common age-related eye complications that senior patients experience.

Creating an outreach program with the senior audience will again get you further involved with your local community, and help create brand awareness for an audience who isn’t online or as tech-savvy as most other generations.

SNAPP Thought of the Week

“When the winds of change blow, some build walls and others build windmills.”

Chinese Proverb

 

Recent Posts Extra

  • SNAPP Insider February 2023 February 12, 2023
  • SNAPP Insider January 2023 January 27, 2023
  • SNAPP Insider December 2022 December 14, 2022
  • Condensed and Updated MiSight® Certification Video created for SNAPP December 1, 2022
  • SNAPP Insider November 2022 November 17, 2022

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Littleton, CO  80125

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  • Home
  • About Us
    • Mission Statement
    • Board Members
  • Sponsors
    • Our Sponsors
    • Sponsor Special Offers
    • Sponsor FAQs
  • Member Services
    • Newsletter
    • Member Rewards
    • Member Resources
    • Become a Member
    • Expert Panels
  • Meetings
    • Las Vegas 2023
  • Contact Us